RESEARCH ON ONLINE FOOD DELIVERY SERVICES ON CUSTOMERS SATISFACTION DURING THE PANDEMIC

Since COVID 19 pandemic, the business industry has been required to innovate to survive this downturn, where business needs loyal customers. In order to get loyal customers, customer satisfaction is an important factor that businesses need to keep an eye on in order for them to improve their relationship with customers and gain new customers. This could be done by giving better product or service quality in the pandemic such as giving promotion or better safety protocols. This research examined the factor that affect customer satisfaction when using online grabfood services during the covid19 pandemic. This research method is convenient sampling. The data obtained in this study were collected through distributing questionnaires to 100 respondents who have used grabfood services before during the pandemic.