BUKU

Innovative marketing communications : strategies for the events industry

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Tidak Tersedia Deskripsi

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

658.84 MAS i

Penerbit

Amsterdam : Elsevier Butterworth Heinemann., 2006

Deskripsi Fisik

322 hlm; index; 25 cm;

Bahasa

ISBN/ISSN

9780750663618

Klasifikasi

658.84

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

Public relation
sales promotion
Advertising
Special events - Management
promotional events
event sponsorship
Special events industry
Special events - Marketing

Info Detail Spesifik

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Pernyataan Tanggungjawab

Masterman, Guy

Versi lain/terkait

Lampiran Berkas

Komentar

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